How Toys”R”Us Helps Children Celebrate Their Birthdays

Both of my boys have June birthdays so I’m very excited to be working with Toys”R”Us to share about the changes coming to their Birthday Club this month, just in time for summer celebrations.

The boys had their birthday party at the beginning of the month and the first thing they wanted to do with their money and gift cards that they received was to head to their favorite store, Toys”R”Us. I remember when I was young and how hard it was to hold on to the gift cards when there were SO. MANY. TOYS. so the very next day (which happened to be Jacob’s actual birthday) we headed to the store.

As members of the Toys”R”Us Birthday Club they had also received coupons for $3 off a purchase which they proudly brought into the store along with their wallets. They each received a birthday crown, balloon and small gift from the store (Pokemon cards which they loved!)

We’ve enjoyed being members of the Birthday Club and we are so excited that the club is getting even better! Toys”R”Us recently updated Geoffrey’s Birthday Club – which lets parents register their children’s birthdays and receive special birthday-month offers – in a big way. Geoffrey’s Birthday Club members will continue to receive a personalized birthday card, a phone call from Geoffrey and a special gift but Toys”R”Us will now be hosting special events every month, just for those celebrating birthdays!

Geoffrey’s Birthday Club members who are celebrating a birthday on/around the day of the event will have the opportunity to participate in story time with Geoffrey and receive a complimentary “The Legend of Geoffrey” book, crown, balloon and Geoffrey plush, PLUS dance to Geoffrey’s brand-new birthday song in a conga line around the store. The next birthday events are this Saturday 6/18 for June birthdays and 7/16 for July birthdays.

The new book children will receive is titled, “The Legend of Geoffrey.” The book tells the story of how Geoffrey arrived at Toys“R”Us, how he got his stars and why he loves birthdays so much. We received a copy of the book and it’s so cute (as is the Geoffrey plush)!

If your child is not a member of the Toys”R”Us Birthday Club yet you can register them here. It’s free and it really does make kid’s birthdays extra special! You can also find lots of great gift ideas for your birthday child as well.

8 thoughts on “How Toys”R”Us Helps Children Celebrate Their Birthdays”

  1. My kids have outgrown ToysRUs, but we did the birthday club when they were younger. They loved visiting the store and buying new toys with their birthday coupon. Nice to see that they are upgrading the program.

  2. I had no idea that Toys R Us offered a birthday club. This will be a good thing to know as my granddaughter gets bigger.

  3. My kids have been a part of the birthday club since birth, they love getting that phone call! I’m excited to see the new changes in store. My girl’s birthday is in August so we will get to check it out.

  4. Those kids have the cutest smiles ever, no doubt because they have June birthdays. That’s such a great thing for Toys R Us to offer a Kids Birthday Club to add something special to celebrating their special days.


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