Target Revamps Their Baby Department In Select Stores {Giveaway}

I love Target. They have everything I need under one roof and the best part is they have a great selection, great clearance prices and unique designs. When I was asked to check out the revamped baby department at a local store and given a gift card to do some shopping I was so excited. I get a majority of my kid’s clothes there and have since they were infants.

Building off its “Expect More. Pay Less.” brand promise, Target has launched an enhanced baby experience program in 10 existing Chicago-area stores. The test program aims to create a more compelling shopping experience – with an emphasis on in-store service – through a redesigned layout, knowledgeable Baby Advisors and interactive digital content and expert advice in partnership with leading parenting resource BabyCenter.

I love Target’s new baby section. The past section tended to be crowded but I found everything was displayed nicely and easy to find in the new, larger layout. I also noticed that certain areas of the department were expanded to offer better choices to parents.

When it comes to clothes their selection is just as cute as it’s always been. Guests can find exclusive brands such as Circo and Just One You by Carter’s and all their national brand favorites.

Clothes are displayed at eye-level and coordinating pieces are presented together which makes creating outfits extremely easy (which is extra nice when you are sleep-deprived).

Having an expert to help new parents is also great. I remember when I was pregnant and shopping for “necessities”. I put everything on my list because I didn’t know what I needed, what I didn’t need (or at least didn’t need right away) and what items were best. I love that Target has partnered with Baby Center because it’s a website I trust.

The full list of Chicagoland stores that offer enhanced baby experience includes Bolingbrook, Lombard, Rosemont, Oswego, Homewood, Romeoville, Willowbrook, Chicago-Peterson Ave, Chicago McKinley Park and Highland in Indiana.

GIVEAWAY:

One reader will win a $25 Target gift card

{You don’t need to live in the Chicago area to win!}

HOW TO ENTER:

{Do any or all of the following, leave a separate comment for each you do}

1) Which part about Target’s new baby department is your favorite?

2) Share this giveaway on a social network

3) Follow Target on Twitter

4) Follow me on Twitter

5) Subscribe to this blog via email

Giveaway ends November 4, 2013 at 11:59pm Central time. Winner must be a US resident, 18 or older.

(Disclosure: As stated above I received a gift card for my time. All thoughts are my own.)

Comments

  1. I like the interactive digital content and expert advice, it makes it easier to find what I need.

  2. I Follow Target on Twitter(Kellydsaver)

  3. I follow you on twitter(kellydsaver)

  4. courtney hennagir says

    I was just in there yesterday and I loved the new stroller section! They have a lot of great models on display so you can check them out for yourself.

  5. I subscribe to your email.

  6. courtney hennagir says
  7. The digital baby center looks fun to me, can’t wait to check it out.

  8. courtney hennagir says

    I follow Target on twitter as @chennagir.

  9. -https://www.facebook.com/tcarolinep/posts/10200929841184406

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  11. Follow Target on Twitter

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  13. follow you on twitter

  14. I am a subscriber

  15. I follow Target on twitter @bayctygrl

  16. follow you on twitter @bayctygrl

  17. I like that coordinating pieces of clothing are presented together.
    Thanks for the giveaway!
    eswright18 at gmail dot com

  18. I subscribe to email

  19. the clothing department is my favorite
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  25. Rebecca Parsons says

    The clothing display is nice, I like the layout of the clothes.

  26. I subscribe via email
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  27. I love seeing similar pieces hung together for easy coordinating

  28. Rebecca Parsons says
  29. shared on facebook
    amanda hardesty

  30. Rebecca Parsons says

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  34. I like the new stroller section layout, so much easier to view things

  35. Follow Target on twitter as mummytotwoboys1

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    • Jaclyn Reynolds says

      I love that the Iittle mannequins are at eye level. Easy to see what the outfit will look like!

  37. Confirmed email subscriber

  38. I subscribe via email
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  39. I follow target on twitter too
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  40. i love the ipad technology to register!

  41. i follow target on twitter (@vundavall)

  42. Following Target on Twitter as @myruralmommy :)

  43. Following you on Twitter as @myruralmommy :)

  44. I love the stroller/furniture display areas. I’d like to see what I’m buying before I purchase it!

  45. I Follow Target on Twitter
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  46. I follow you on Twitter
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  47. I subscribe to your emails.

  48. I like the digital baby center

  49. Follow you on Twitter @ElenaIstomina

  50. Follow Target on Twitter @ElenaIstomina

  51. I subscribe to your emails

  52. shared on fb
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  53. Follow Target on Twitter (@sweetheart4171)

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  54. following you on twitter (@sweetheart4171)

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  55. Subscribe to this blog via email

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  56. i follow target on twitter nikkib1017

  57. i follow u on twitter nikkib1017

  58. i follow by email [email protected]

  59. Jessica M. says

    I like that you can find exclusive brands as Target, and expert advice and digital content with their baby center! Wow!!

  60. Jessica M. says

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  61. I like the stroller section.

  62. I follow Target on twitter.

  63. I follow you on twitter.

  64. Arik Issan says

    I follow you on twitter @rickaei

  65. Arik Issan says

    I subscribe to you via email

  66. Arik Issan says
  67. amy pugmire says

    I love the car seat and stroller section. Everything is so easy to find

  68. amy pugmire says

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  69. amy pugmire says

    i follow u on twitter. 1amypugmire

  70. amy pugmire says
  71. Wild Orchid says

    I love how the clothing and outfits are presented together.

    Thanks for the chance to win!
    wildorchid985 at gmail dot com

  72. Wild Orchid says

    shared–https://www.facebook.com/wild.orchid.33821/posts/238519222972223

  73. Wild Orchid says

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  74. Wild Orchid says

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  75. Wild Orchid says

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  76. rod jackson says

    the car seat section
    mrsrodjac at hotmail dot com

  77. rod jackson says

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  78. rod jackson says

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  79. I Follow Target on Twitter.

  80. eye level clothing

  81. email subscriber

  82. I follow you on twitter

  83. I follow target on twitter

  84. Colleen Maurina says

    I like the new Target’s redesigned layout that would make it easier to shop and provide more choices.

  85. Colleen Maurina says

    I subscribe to you by email.

  86. I like the stroller display

  87. email subscriber

  88. i follow you on twitter: @kjskib

  89. I follow Target on twitter: @kjskib

  90. I love the Chicco stroller display.

  91. I follow Target on Twitter

  92. I follow you on Twitter

  93. I subscribe via email.

  94. I follow you on Twitter as XArea51

  95. I subscribe by email with volta2173 at sbcglobal dot net

  96. I like that the baby equipment is displayed so you can see and touch items to see if they are right for you and your baby!

  97. I am an email subscriber.

  98. I just love Target. I haven’t seen their new baby department yet, but it looks way nice!

  99. I follow target on twitter

  100. I follow you on Twitter

  101. I subscribed!

  102. Jaclyn Reynolds says

    Target twitter follower @jaclynfett

  103. The layout and lighting!

  104. Sacha Schroeder says

    I love that coordinating clothes are displayed together!

  105. Sacha Schroeder says
  106. Sacha Schroeder says

    I follow you on twitter as @sschroeder85.

  107. Sacha Schroeder says

    I am an email subscriber.

  108. Blessie Nelson says

    I like the baby clothing section! Arranged really well!

  109. Blessie Nelson says

    I follow target on twitter
    @Bless_Eliz

  110. Blessie Nelson says

    I follow you on twitter
    @Bless_Eliz

  111. Blessie Nelson says
  112. Blessie Nelson says

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  113. That’s it’s less crowded and more user-friendly!

  114. Allison Downes says

    I like how everything is displayed!

    Thank you for the chance to win

    lola_violets_2010{AT}yahoo{DOT}com

  115. Allison Downes says

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  117. Carter brand clothes.

  118. Email subscriber.

  119. Follow you on twitter.

  120. I love the larger display areas!

  121. Following you via twitter – @staceyrenee711

  122. Following target via twitter [email protected]

  123. Susan Christy says

    I like that they put the furniture and strollers on the floor instead of on those elevated displays.

  124. Susan Christy says

    Follow Target on Twitter – susitravl

  125. Susan Christy says

    Follow you on Twitter – susitravl

  126. Rebecca Orr says

    I love that my target has redone their baby section. The products are displayed to be aesthetically pleasing and it has worked! I love how they are displaying the strollers and car seats in my local store. Thanks for the chance!

  127. Rebecca Orr says

    Email subscriber.

  128. Nicole Larsen says

    I follow Target on twitter @pittsy82

  129. Nicole Larsen says

    I follow you on twitter @pittsy82

  130. Nicole Larsen says
  131. Nicole Larsen says

    I subscribe via email

  132. I like that coordinating pieces are presented together – so its less difficult to find matches!

  133. I Follow Target on Twitter @mermont84

  134. I like the clothing section for babies. :)

  135. I am a confirmed email subscriber. :)

  136. I like the wide selection of baby clothing!

  137. I follow you on Twitter as @MsCarolsueA

  138. I follow Target on Twitter as @MsCarolsueA

  139. I subscribe to your newsletter via e-mail.
    Digicats {at} Sbcglobal {dot} Net

  140. Jennifer P says

    Don’t have the new layout yet but it would have to be the interactive digital content that I’d be most pleased with. Thanks for the giveaway.

  141. Jennifer P says
  142. Jennifer P says

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  143. Jennifer P says

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  144. Jennifer P says

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  145. I like that they offer Baby Advisors

  146. I subscribe to your emails

  147. I like that the coordinated pieces are together.

  148. I follow you on Twitter – @H3artonF1r3

  149. I subscribe.

  150. That a lot of it is color coordinated

  151. Email subscriber

  152. i like the matching coordinating outfits they have

  153. email subscriber to your blog

  154. Follow Target on Twitter, @carawling

  155. follow you on twitter, @carawling

  156. I like the Service Center.

  157. email subscriber

  158. My favorite is the eye-level display.

  159. Following @Target on Twitter {@CatOLuck}.

  160. Following @aliciamarie112 on Twitter {@CatOLuck}.

  161. Subscribed to Making Time for Mommy by email.

  162. Rebecca Williams says

    The display of the clothes is my favorite

  163. Rebecca Williams says

    I like you on Facebook
    Rebeccaw2005

  164. Rebecca Williams says

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  165. Rebecca Williams says
  166. Rebecca Williams says

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  167. soha molina says

    I like the clothes.

  168. soha molina says
  169. soha molina says

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  170. soha molina says

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  171. soha molina says

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  172. The Carter’s section of the Baby Department is my favorite!

  173. I follow Target on Twitter.
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  174. I follow you on Target!
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  175. Tabathia B says

    I like that they have more items on display so that you can actually try out the items before purchasing

    tbarrettno1 at gmail dot com

  176. Tabathia B says

    twitter follower: chelleb36

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  177. Tabathia B says

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  178. Tabathia B says

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  179. Tabathia B says

    shared on facebook; https://www.facebook.com/michelle.barrett.562/posts/711900992172735

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  180. I like that they have more on display, so that you can check things out better before you buy!

    [email protected]

  181. follow u on twitter as @saverang

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  182. email subscriber

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  183. Francine Anchondo says

    Follow you on twitter- @fmd518

  184. Francine Anchondo says

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  185. Francine Anchondo says

    Subscribed via email

  186. I like the new stroller section.

  187. Follow Target on Twitter
    @OhioCatfish

  188. Follow you on Twitter
    @OhioCatfish

  189. Debra Guillen says

    I like that coordinating pieces are presented together

  190. Debra Guillen says
  191. Debra Guillen says

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  192. Debra Guillen says

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  193. Debra Guillen says

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  194. I think having “baby advisors” sounds good.

  195. I follow target on twitter

  196. I shared on facebook

  197. I follow you on twitter

  198. I really like their car seat and stroller section at Target everything is easy to see and check out.

  199. I am a confirmed email subscriber.

  200. I love the baby clothes :)

    [email protected]

  201. I Follow Target on Twitter (@JAIVIANSMOMMY)

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  202. I follow you on twitter (@JAIVIANSMOMMY)

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  203. I am an email subscriber :)

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  204. lisagee1234 says

    It is so nice of them to have coordinating pieces presented together.
    Easier for guys to shop. lol

  205. lisagee1234 says
  206. lisagee1234 says

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  207. lisagee1234 says

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  208. I like how the items are displayed…gives you an idea of what things look like instead of just staring at something inside a box

  209. I’m an email subscriber.

  210. I’m a Twitter follower (MsTylerpants).

  211. I’m a Twitter follower of Target (MsTylerpants).

  212. i like their selection of clothing

  213. i follow Target on twitter @bellows22

  214. i follow you on twitter @bellows22

  215. The sweater outfits area.

  216. I’m an email subscriber.

  217. Amanda Sakovitz says

    I love the interactive tv screens

  218. Amanda Sakovitz says
  219. Amanda Sakovitz says

    following target on twitter aes529

  220. Amanda Sakovitz says

    following you on twitter aes529

  221. Amanda Sakovitz says

    im an email subscriber

  222. ellen casper says

    I like how they coordinate clothing pieces

  223. ellen casper says
  224. Diana Hatch says

    I like that all the coordinated pieces are together

  225. ellen casper says

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  226. ellen casper says

    Follow me on Twitter – @usnamom2014

  227. ellen casper says

    Subscribed to this blog via email – flagler1965 at gmail dot com

  228. kathy dalton says

    i love the car seat section

  229. kathy dalton says
  230. kemberley crosswhite says

    i love how personal it has become. love love love love

  231. kemberley crosswhite says
  232. kathy dalton says

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  233. kathy dalton says

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  234. I like the interactive digital content.

  235. I follow Target on Twitter.

  236. I follow you on Twitter.

  237. I like that they are showing outfits on baby mannequins; have you ever bought an outfit, gotten it home, and tried it on only to see that it rides up at the neck or that the shoulders seams are weird and stiff? It’s harder to hide manufacturing flaws on a figure.
    hstorm799{at}gmail{dot}com

  238. I tweeted here: https://twitter.com/HollyStormEtsy/status/397425782005309441
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  239. I follow you on Twitter as @HollyStormEtsy.
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  240. Melinda Stephens says

    I like that they display coordinated outfits.

  241. Melinda Stephens says

    I follow Target on Twitter @coyooooote

  242. Melinda Stephens says

    i follow you on Twitter. @coyooooote

  243. kelly mcgrew says

    i like the display bedroom. its really nice to be able to sit in the chair and visualize tending to your baby.

  244. That a lot of it is color coordinated

  245. I like the expert parenting advice and I like that the clothing is coordinated.

    janetfaye (at) gmail (dot) com

  246. I follow target on twitter (sweeper78)

  247. I follow you on twitter (sweeper78)

  248. I follow Target on Twitter – Janetfaye

  249. I follow you on Twitter – Janetfaye

  250. I am email subscribed.

  251. Have always loved Target’s children’s clothing – it looks like it’s an even better Department now!!!((1955nursehjc4me(at)myway(dot)com))

  252. Just signed up for email subscription!!!((1955nursehjc4me(at)myway(dot)com)) TY4 the chance….

  253. I shared this (HollyCunningham) on Pinterest!!!((1955nursehjc4me(at)myway(dot)com)) Thanks for the chance, great review!!!!

  254. Alison Matalanis says

    I like the clothing displays.

  255. Alison Matalanis says

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  256. Alison Matalanis says

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  257. i love the carseat section

  258. Thomas Murphy says

    I like the baby clothes.

  259. Thomas Murphy says
  260. Thomas Murphy says

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  261. Thomas Murphy says

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  262. Thomas Murphy says

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  263. the cute clothing is my favorite!

  264. I follow target on twitter @keatonemma

  265. I’m following you on twitter @keatonemma

  266. love the cute little dresses;)

  267. follow Target on twitter
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  268. follow you on twitter
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  269. email subscriber

  270. The baby clothing section is my fave Target baby department.

  271. I am an email subscriber.

  272. Love the interactive content!

  273. I follow Target on Twitter

  274. I follow you on Twitter

  275. Michelle Tucker says

    I like the furniture area.
    michelletucker at baconnation dot net

  276. Michelle Tucker says

    tweeted: https://twitter.com/iiiyadirf/status/397561329801625600
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  277. Michelle Tucker says

    Follow you via Twitter. @iiiyadirf
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  278. Michelle Tucker says

    Follow via email (confirmed)
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  279. I like that the clothes are displayed at eye-level and coordinating pieces are presented together

  280. I subscribe via email

  281. I love the clothes thy are soo adorable

  282. I like that idea of baby advisors, that seems like it would be helpful.

  283. I follow Target on twitter – @gfaccenetti

  284. I follow you on twitter – @gfaccenetti

  285. Marcia Goss says

    I like how the outfits are displayed so that you can buy coordinating clothing easily.

  286. Marcia Goss says

    I follow Target on Twitter @mgoss123.

  287. Marcia Goss says

    I follow you on Twitter @mgoss123.

  288. Marcia Goss says

    I subscribe by email.
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